Categories: Conference Presentations & Reflections
Creative Advertising To Promote Tai Chi Chih Classes
Sharing Knowledge: The Workshops
Led by Bobbi Anderson, transcribed by Terry Gay Puckett
Advertise by wearing a TCC shirt that represents your local group. Have your name embroidered on it. Contact Bobby Anderson for the address of the embroidering company
Volunteer to speak at community groups. Ask your students if they belong to a group who needs a speaker. Always mention stress because everyone has stress! Make it fun. Take brochures, tapes, books, etc because not everyone has the time to take a class.
Send letters proposing to do free demonstrations to sororities, churches, rotary, Lions Club, etc. Take your brochures. They usually want to have you use their free space. Let them know that it is OK to remain seated.
Banks will let you use their conference room if you bank with them. Wear your TCC shirt.
Contact doctors, chiropractors, etc.
Contact libraries to do memos.
Senior groups need speakers.
When you sell books or tapes, tape your business card inside.
Other places to contact:
Business group luncheons or speakers
Senior residence centers
Hospitals with wellness centers/Sports Centers
Resorts and Spas/Wellness Centers
The Park System
Save/make a list of interested people so you can contact them.
Advertise in holistic newsletters and bookstores.
Write up publicity for your local newspaper, “copy ready” with your picture, email and contact info.
Have a table at health fairs.
Advertise in church bulletins.
Topics: Building a Class, Churches and Spiritual Centers, Conferences and Retreats, Libraries and Community Centers, Senior Communities
Originally appeared in: November 2005
